09 Sep Maruderm, Turkey’s Top Beauty Brand, Launches in the UAE
**Exclusively brought by Fakhree Al Hindi Group, now available at Watsons UAE stores**
Maruderm, Turkey’s fastest-growing and beloved beauty brand, has officially launched in the UAE. Known for its dermatologist-developed, vegan, and cruelty-free formulations, Maruderm is now exclusively available at 17 Watsons UAE stores, bringing its clean and effective beauty solutions to consumers for the very first time.
Maruderm’s philosophy is rooted in clean, transparent, science-backed beauty. Each formula blends plant-derived actives with dermatologist expertise and is free from parabens, sulfates, and synthetic fragrances. Every ingredient is clearly disclosed, ensuring consumers know exactly what they are applying to their skin – no secrets, just results.
Beyond efficacy, Maruderm champions sustainability, inclusivity, and simplicity. All products are PETA-approved, cruelty-free, and packaged in eco-conscious, recyclable materials. Guided by its “Beauty for All” ethos, the brand creates products suitable for all genders, races, and age groups. With its minimalist approach of “Less but Better,” Maruderm focuses on high-performance multitasking products that deliver visible results without unnecessary hype.
Commenting on the launch, Mr. Altuğ Aynur, Founder – Maruderm (Turkey HQ), said:
“The UAE is a strategic market for Maruderm’s international expansion. Partnering with a trusted distribution company like Fakhree Al Hindi Group ensures our values and products are represented with integrity and expertise.”
Alefiyah Johar, Partner – Fakhree Al Hindi Group, added:
“FC Beauty is building a multi-brand beauty platform for the UAE, bringing international clean beauty names like Maruderm alongside our own brand. With Maruderm, we are delivering effective, ethical skincare that aligns with the values of our consumers.”
Hero Products Spotlight:
Maruderm Vitamin C Daily Glow Serum 30ml
Brighten and rejuvenate your complexion with Maruderm’s Vitamin C Daily Glow Serum. Infused with powerful antioxidants and peptides, this lightweight formula helps reduce hyperpigmentation, stimulate collagen production, and smooth fine lines for a youthful, radiant glow. Its fast-absorbing texture ensures deep nourishment without stickiness, making it a must-have for a luminous skincare routine.
Priced at AED 70.
Maruderm Glycolic Acid 7% Toner 250ml
Refresh and renew your skin with Maruderm’s Glycolic Acid 7% Toner. This powerful yet gentle formula exfoliates dead skin cells, promotes faster cell turnover, and minimizes the appearance of enlarged pores for a clearer, smoother complexion. While glycolic acid works to refine texture and reduce blackheads, the hydrating blend ensures skin stays supple, soft, and balanced – leaving you with a radiant, healthy glow.
Priced at AED 82.
Maruderm Hyaluronic Acid Moisturizer Cream 200ml
Hydrate and plump your skin with Maruderm’s Hyaluronic Acid Moisturizer Cream. Packed with intense moisture-locking ingredients, this lightweight formula absorbs quickly to deliver lasting hydration without greasiness. Perfect for daily use, it leaves skin soft, dewy, and beautifully nourished.
Priced at AED 70.
Maruderm 10% Urea Intense Moisturizing Body Cream 400ml
Deeply nourish and comfort dry, sensitive skin with Maruderm’s 10% Urea Intense Moisturizing Body Cream. Powered by urea to deliver intense hydration and a smooth, soft texture, the formula is further enriched with calendula to calm irritation and redness, and panthenol to repair and renew. With daily use, skin feels healthier, more elastic, and beautifully supple, while the appearance of cellulite is visibly improved.
Priced at AED 82.
Maruderm SPF 50+ Vitamin C Sun Cream 50ml
Protect and perfect your skin with Maruderm’s SPF 50+ Vitamin C Sun Cream. This multi-tasking formula shields against UVA/UVB rays while brightening with Vitamin C and hydrating with hyaluronic acid, panthenol, and ceramides. Lightweight and non-greasy, it calms irritation with green tea and cucumber extracts, making it ideal for daily wear under makeup or alone for radiant, protected skin.
Priced at AED 86.
FC Beauty, the beauty division of Fakhree Al Hindi Group, brings the exclusive launch of Maruderm in the UAE. With over 60 years of heritage and expertise in trading and distribution, Fakhree Al Hindi has built a reputation for quality, authenticity, and trust across the GCC. The addition of Maruderm reinforces FC Beauty’s vision of creating a multi-brand beauty destination in the region.
Shop Maruderm’s products in-store and online at www.watsons.ae. To stay updated and discover the latest news, follow Maruderm on Instagram.